https://elisamirkil.com/sugarwork-platform-new 2025-04-14T15:48:30+00:00 always 0.5 https://freight.cargo.site/t/original/i/P2221549405880954588957276700967/IMG_2988.JPG https://freight.cargo.site/t/original/i/N2222886991468590357193256927527/Screenshot-2025-02-20-at-12.02.16.png <text-icon data-dashlane-observed="true" data-dashlane-shadowhost="true" icon="rightwards-arrow-2"></text-icon> UNDERSTANDING SUGARWORK’S AMBITIOUS VISION <text-icon data-dashlane-observed="true" data-dashlane-shadowhost="true" icon="rightwards-arrow-2"></text-icon>To capture the critical knowledge inside people’s heads https://freight.cargo.site/t/original/i/A2239164738080683550679479681319/Old-platform-high.gif <text-icon data-dashlane-observed="true" data-dashlane-shadowhost="true" icon="rightwards-arrow-2"></text-icon>THE PRODUCT WAS HINDERING SUGARWORK’S GOALS <text-icon data-dashlane-observed="true" data-dashlane-shadowhost="true" icon="rightwards-arrow-2"></text-icon>Poor product definitions and lack of design required webinars and 80-100 weeks during the first customer deployment. https://freight.cargo.site/t/original/i/Z2239166462795914210301427122471/Screenshot-2025-02-28-at-12.56.20-PM-2.png <text-icon data-dashlane-observed="true" data-dashlane-shadowhost="true" icon="rightwards-arrow-2"></text-icon>REFLECTING IN-DEPTH ON LEARNINGS OF 1ST DEPLOYMENT <text-icon data-dashlane-observed="true" data-dashlane-shadowhost="true" icon="rightwards-arrow-2"></text-icon>I facilitated a workshop in my third week to dive into the pain points from a business and engineering perspective. https://freight.cargo.site/t/original/i/K2239281965110130126771948683559/Screenshot-2025-03-02-at-18.54.48.png <text-icon data-dashlane-observed="true" data-dashlane-shadowhost="true" icon="rightwards-arrow-2"></text-icon>CLARIFYING THE PAIN POINTS <text-icon data-dashlane-observed="true" data-dashlane-shadowhost="true" icon="rightwards-arrow-2"></text-icon>I facilitated a workshop in my third week to dive into the pain points from a business and engineering perspective. https://freight.cargo.site/t/original/i/A2239315301881552693936533602599/Screenshot-2025-03-02-at-19.24.38.png <text-icon data-dashlane-observed="true" data-dashlane-shadowhost="true" icon="rightwards-arrow-2"></text-icon>FURTHER PRIORITIZING TO DELIVER OPTIMUM VALUE <text-icon data-dashlane-observed="true" data-dashlane-shadowhost="true" icon="rightwards-arrow-2"></text-icon>This value chain and its priorities continue to drive product decisions https://freight.cargo.site/t/original/i/P2239376160549497193172295287079/Screenshot-2025-03-02-at-8.15.52-PM.png <text-icon data-dashlane-observed="true" data-dashlane-shadowhost="true" icon="rightwards-arrow-2"></text-icon>FORMER PARTICIPANT EXPERIENCE <text-icon data-dashlane-observed="true" data-dashlane-shadowhost="true" icon="rightwards-arrow-2"></text-icon>Didn’t work well: only 30% of pairs completed the work. There was tons of scrolling, the text was difficult to read, and rigid definitions that hindered users’ progress. https://freight.cargo.site/t/original/i/K2239377785947457759942016827687/Screenshot-2025-03-02-at-8.21.02-PM.png <text-icon data-dashlane-observed="true" data-dashlane-shadowhost="true" icon="rightwards-arrow-2"></text-icon>NEW PARTICIPANT EXPERIENCE <text-icon data-dashlane-observed="true" data-dashlane-shadowhost="true" icon="rightwards-arrow-2"></text-icon>Basic design best practices (visual hierarchy, information architecture, minimal scroll, dynamic elements) made a big difference in prospects’ perception of the product and users’ ability to use it. https://freight.cargo.site/t/original/i/T2239400652531411530302200021287/Domain-Model.png <text-icon data-dashlane-observed="true" data-dashlane-shadowhost="true" icon="rightwards-arrow-2"></text-icon>DEFINING THE APPLICATION’S DOMAIN MODEL <text-icon data-dashlane-observed="true" data-dashlane-shadowhost="true" icon="rightwards-arrow-2"></text-icon>I worked with the senior engineers to precisely define the domain model to inform the data model. https://freight.cargo.site/t/original/i/L2239401031612002245033485730087/Permissions-Model.png <text-icon data-dashlane-observed="true" data-dashlane-shadowhost="true" icon="rightwards-arrow-2"></text-icon>DEFINING FINELY GRAINED PERMISSIONS MODEL <text-icon data-dashlane-observed="true" data-dashlane-shadowhost="true" icon="rightwards-arrow-2"></text-icon>Some of the most complex work came in moving from role-based permissions to fine-grained permissions. https://freight.cargo.site/t/original/i/P2239404365104677061012848705831/Screenshot-2025-03-02-at-7.36.15-PM.png <text-icon data-dashlane-observed="true" data-dashlane-shadowhost="true" icon="rightwards-arrow-2"></text-icon>DEFINING THE MVP SCOPE <text-icon data-dashlane-observed="true" data-dashlane-shadowhost="true" icon="rightwards-arrow-2"></text-icon>It was important to be ruthless on the scope so that we could complete the work quickly https://freight.cargo.site/t/original/i/S2239409195218592065195553390887/Screenshot-2025-03-02-at-7.29.22-PM.png <text-icon data-dashlane-observed="true" data-dashlane-shadowhost="true" icon="rightwards-arrow-2"></text-icon>EVALUATING COST/BENEFIT OF ARCHITECTURE OPTIONS <text-icon data-dashlane-observed="true" data-dashlane-shadowhost="true" icon="rightwards-arrow-2"></text-icon>There are few simple decisions when building an application from scratch. This is one example of how I helped the business and engineering speak the same language. https://freight.cargo.site/t/original/i/E2239411142696704158934046146855/Screenshot-2025-03-02-at-7.35.05-PM.png <text-icon data-dashlane-observed="true" data-dashlane-shadowhost="true" icon="rightwards-arrow-2"></text-icon>LAYING OUT THE ROAD AHEAD! <text-icon data-dashlane-observed="true" data-dashlane-shadowhost="true" icon="rightwards-arrow-2"></text-icon>Once we had a stable platform, it was easier to see the target trajectory from manual, white-glove service to self-service. https://freight.cargo.site/t/original/i/C2240565475598593982829808124199/Screenshot-2024-01-30-at-9.36.43-AM.png <text-icon data-dashlane-observed="true" data-dashlane-shadowhost="true" icon="rightwards-arrow-2"></text-icon>CELEBRATING THE COMPLETION <text-icon data-dashlane-observed="true" data-dashlane-shadowhost="true" icon="rightwards-arrow-2"></text-icon>This high-trust, humble, ambitious team made this incredible feat doable. https://freight.cargo.site/t/original/i/G2240759593785534632824667963687/sugarwork-replatform.png https://elisamirkil.com/work 2025-04-14T15:48:32+00:00 always 0.5 https://freight.cargo.site/t/original/i/C2300959683912980831829684453671/ari-screen-2.png https://freight.cargo.site/t/original/i/A2301031024057801500980093452583/sugarwork-replatform.png https://freight.cargo.site/t/original/i/G2301031287864688499100391112999/after-monument-anna-mockup-2048x1365-1.png https://freight.cargo.site/t/original/i/T2301043404700767035587917840679/IMG_6141.jpg https://elisamirkil.com 2025-06-03T17:56:20+00:00 always 0.5 https://freight.cargo.site/t/original/i/X2239466368725132727253060092199/_Elisa_facilitation.jpg https://freight.cargo.site/t/original/i/D2239466444116975756503997546791/_Elisa_drawing.jpg https://freight.cargo.site/t/original/i/L2347246801014907647937918861607/Portfolio-NOLS.jpg https://freight.cargo.site/t/original/i/W2347247074801483189935083946279/Portfolio-Bike-image-1.png https://elisamirkil.com/header 2025-06-03T17:56:20+00:00 always 0.5 https://elisamirkil.com/ari-platfrom-new 2025-06-03T17:56:20+00:00 always 0.5 https://freight.cargo.site/t/original/i/P2221549405880954588957276700967/IMG_2988.JPG <text-icon data-dashlane-observed="true" data-dashlane-shadowhost="true" icon="rightwards-arrow-2"></text-icon>SYNTHESIS <text-icon data-dashlane-observed="true" data-dashlane-shadowhost="true" icon="rightwards-arrow-2"></text-icon>The point where your brain melts is what wer’re going for! https://freight.cargo.site/t/original/i/G2221552686726621818569579364647/image-4.png <text-icon data-dashlane-observed="true" data-dashlane-shadowhost="true" icon="rightwards-arrow-2"></text-icon>USER RESEARCH <text-icon data-dashlane-observed="true" data-dashlane-shadowhost="true" icon="rightwards-arrow-2"></text-icon>Speaking with Account Executives at their desks helped clarify their actual need https://freight.cargo.site/t/original/i/N2221587968891674399143477707047/Screen-Shot-2018-01-08-at-10.23-1.png <text-icon data-dashlane-observed="true" data-dashlane-shadowhost="true" icon="rightwards-arrow-2"></text-icon>THE EXISTING TOOL WAS TOO ADVANCED FOR THEIR ACCOUNT EXECUTIVES <text-icon data-dashlane-observed="true" data-dashlane-shadowhost="true" icon="rightwards-arrow-2"></text-icon>“It’s a great tool, but what is it telling me?” <text-icon data-dashlane-observed="true" data-dashlane-shadowhost="true" icon="rightwards-arrow-2"></text-icon>“I forget what each term means” https://freight.cargo.site/t/original/i/B2221599379697070258471625883943/Screenshot-2023-05-23-at-10.13-1.png <text-icon data-dashlane-observed="true" data-dashlane-shadowhost="true" icon="rightwards-arrow-2"></text-icon>PROCESS MAPPING <text-icon data-dashlane-observed="true" data-dashlane-shadowhost="true" icon="rightwards-arrow-2"></text-icon>To visualize the status quo https://freight.cargo.site/t/original/i/A2221629365728112300738417066279/Group-7.png <text-icon data-dashlane-observed="true" data-dashlane-shadowhost="true" icon="rightwards-arrow-2"></text-icon> CLARIFYING STAKEHOLDER NEEDS <text-icon data-dashlane-observed="true" data-dashlane-shadowhost="true" icon="rightwards-arrow-2"></text-icon>Account Executives need to make their clients happy <text-icon data-dashlane-observed="true" data-dashlane-shadowhost="true" icon="rightwards-arrow-2"></text-icon>Analysts need access to all the data <text-icon data-dashlane-observed="true" data-dashlane-shadowhost="true" icon="rightwards-arrow-2"></text-icon>Clients need to take action https://freight.cargo.site/t/original/i/C2221661649061321050571637850407/Screenshot-2023-06-21-at-14.16-1.png <text-icon data-dashlane-observed="true" data-dashlane-shadowhost="true" icon="rightwards-arrow-2"></text-icon>TRANSLATING USER NEEDS INTO DESIGN DRIVERS <text-icon data-dashlane-observed="true" 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https://freight.cargo.site/t/original/i/B2221599379697070258471625883943/Screenshot-2023-05-23-at-10.13-1.png Visualize the status quo situation to see the greatest opportunity for improvement https://freight.cargo.site/t/original/i/A2221629365728112300738417066279/Group-7.png Clarify stakeholder needs https://freight.cargo.site/t/original/i/C2221661649061321050571637850407/Screenshot-2023-06-21-at-14.16-1.png Turning needs into execution-oriented principles that can infom design decisions https://freight.cargo.site/t/original/i/X2221671903514117905342833426727/Group-3.png Each chart was precisely developed to reflect the most important KPIs https://freight.cargo.site/t/original/i/R2240813015943753311979499749671/Redefined-problem-statement.png Refine the problem statement to deliver greatest business value https://freight.cargo.site/t/original/i/Y2241012621059378454659359113511/Screenshot-2025-03-03-at-17.19.07.png Final design with interaction and tooltips to drive clarity 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